Writing about your research for The Conversation - 1-hour training The Conversation is a news analysis and opinion website with content written by academics working with professional journalists.They are offering a 1-hour media training session, organised by the Institute for Academic Development (IAD), for research and academic staff at the University of Edinburgh.Date: Tuesday 18th March 2025Time: 11:00am - 12noonTraining mode: online, the session takes place on Zoom and you will be expected to turn your camera onBooking link: book online now (via EventBrite)Read more about The Conversation: The Conversation homepage The Conversation - list of featured University of Edinburgh academicsAbout the sessionAre you member of research and academic staff at the University of Edinburgh who would like to build a media profile and take your research to a global public audience by writing for The Conversation?The Conversation is a news analysis and opinion website with content written by academics working with professional journalists. It is an open access, independent media charity funded by more than 90 UK and European universities.In this one hour presentation you will be taken through what The Conversation is - its origins and aims; what they do and why.You will look at why you should communicate your research to the public and be taken through The Conversation’s unique, collaborative editorial process.You will receive tips on style, tone and structure (with examples), look at how to pitch (with examples) and look at different approaches and article types.Benefits of attendingFind out how to join a community of academic authors taking their expertise outside the institutionUnderstand what makes a good story and the types of articles your expertise could generateMeet one of The Conversation’s editors, learn how we commission articles and ask questions To get the most out of your time with the editor, come prepared:Read some articles on The Conversation to get a sense of what we publishThink about which aspects of your research might be of interest to a general audienceCourse information leafletThe course information leaflet outlines how this course maps to Vitae's Researcher Development Framework. The Conversation Media Training - course information leaflet (PDF) This article was published on 2025-01-23